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DOSSIER MANGA

Introduction


Après avoir encaissé une baisse accentuée en 2010, le marché français du manga se rapproche de l’équilibre. Avec une perte de 1,2% en volume de ventes et une augmentation de 1,8% en valeur, l’année 2011 ne sera donc pas celle de la crise pour le manga, et ce malgré les évènements du 11 mars.

Pour y voir plus clair dans les résultats et mieux comprendre les enjeux, Total Manga a étudié pour vous les chiffres de 2011, en France et au Japon. Nous sommes ensuite allés à la rencontre de 3 éditeurs clés du marché : Glénat, Kazé Manga et Ki-oon, pour avoir leur œil de professionnel de l’édition sur l’année écoulée.

Publications et parts de marché, éditeurs populaires et blockbusters, seinen et shōjo, ONE PIECE et NARUTO, saturation des linéaires et diversité de l’offre… Voilà autant de sujets que nous vous proposons aujourd’hui de passer en revue, à travers notre bilan annuel.

Bonne lecture !
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Rédigé par Ramza le 16 Février 2012
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